Would you like to develop a new business venture, to launch an innovative product or to understand how psychological theory can inform your strategy? My approach will help you invest your resources wisely in valuable research, this way saving you the bandwidth needed to strategise when deciding to implement your ideas.

A realistic one-stop solution

Forget about competition analysis, in-depth marketing strategies or endless prototyping sessions (for a while). Let this be your starting point for moving on in the right direction.

Creative brainstorming research

Take the latest theories from applied psychology, mix them creatively with insightful activities and you'll get a reliable design, worth a click, from your early adopters.

A three-step process to make it work

1. Fill in the form below to describe your project.
2. Suggest a time slot for a 15 minute call.
Planning an exploratory session will allow us to go through the design thinking process and decide what are the sensitive points that need to be addressed.
3. Take part to a real-time (design thinking) workshop.
For two hours, we will challenge your assumptions, refine your strategy and define what is needed for your ideas to take shape and translate in a meaningful decision, service or product.

I rely on an an iterative ideation process using the models promoted in the OpenIdeo community.

Please note, a reasonable fee will be established by taking into account both the project requirements and the nature of your business.